Bothered by Shrinkage?
Jacksonville, Florida – Reducing Inventory Shrinkage
Lindsey Films partnered with Burdette Ketchum on an innovative, YouTube based campaign to help reduce Inventory shrinkage. Burdette Ketchum Advertising created the video campaign that markets the solution services of their client, Barnett Pro Contractor Supplies. Barnett is industry-ranked as one of the nation’s leading distributors of over 20,000 plumbing, electrical, HVAC and hardware products. And now, Barnett is offering contractors assistance with services such as vendor managed inventory, truck stock replenishment, and a customized inventory solution based on each individual contractor’s business model. A mid-sized service contractor can lose an average of $100,000.00 a year in inventory shrinkage.
This was the first time a client ever came to us and said, “We want it to look like Jack Ass.” Of course, we jumped at the chance! And if you think the spot is fun, imagine what fun we had at the auditions!